Privacy policy

Plume Thinking is the data controller for the personal data described here. For any question about this policy, or to exercise your rights, write to privacy@plumethinking.com.

Through the beta waiting list form we collect only what you type into it:

• your name;
• your email address;
• what you do in life (the category you select);
• the description of the decision you are facing;
• the fact and time of your consent.

We also keep a one-way, irreversible fingerprint of your email address and network address for a short period, purely to stop automated abuse of the form. It cannot be turned back into your details.

We use this data to assess your fit for the private beta and to contact you about it. The legal basis is your consent (Article 6(1)(a) GDPR), given when you tick the consent box. The anti-abuse fingerprints rest on our legitimate interest in keeping the service secure (Article 6(1)(f) GDPR).

We do not sell your data, we do not use it for advertising, and we do not make automated decisions with legal effects about you.

Your submission is stored in our managed database and is readable only by the small team running the beta. Our hosting and database providers process the data on our behalf under data-processing agreements, and may store it on servers inside and outside the European Economic Area under appropriate safeguards such as the EU Standard Contractual Clauses.

We keep your waiting-list entry until the beta programme ends, until you ask us to delete it, or for at most 24 months after your last contact with us — whichever comes first. Anti-abuse fingerprints are removed after a short retention window.

Under the GDPR you can, at any time:

• ask for a copy of the data we hold about you;
• have inaccurate data corrected;
• have your data deleted;
• ask us to restrict or object to how we use it;
• receive your data in a portable format;
• withdraw your consent, without affecting use made of it beforehand;
• complain to your national data protection authority.

To exercise any of these, email privacy@plumethinking.com. We answer within one month.

This site does not set advertising or tracking cookies. Only technical storage strictly necessary to serve the page is used.